-    Customer Satisfaction    
         - Beyond Common Sense, Skill Applications 
-     Professional Task Force, Ready to Respond  
        - Infinite learning, Moore's Law Awareness
-    Spirited Motivation at the Workplace   
       - Continuous Individual Improvement, Volunteer to become Valuable
-     Co-existence and Co-prosperity builds the business    
         - Aim for Win-Win Resolutions
-    High level services with Safety and Quality
-        Safety always comes first and held to the highest standard
-    Share responsibility amongst all individuals on the job.  
-        Retention of skilled employees who understand and embrace challenges